AI Insights · Timothy · July 2022
Top 5 Fitness and Weight Loss Programs on iOS in the US: Q2 2022
Explore the performance trends of the top 5 fitness and weight loss apps on iOS in the US during Q2 2022, based on Sensor Tower data.
In the second quarter of 2022, the top 5 fitness and weight loss programs on the iOS platform in the United States showed varied performance in terms of weekly revenue, downloads, and active users. Here is a detailed look at each app's performance, based on data from Sensor Tower.
MyFitnessPal: Calorie Counter saw a steady increase in weekly revenue, peaking at around $1.74M in early May before experiencing slight fluctuations, ending the quarter with approximately $1.65M. Weekly downloads remained relatively stable, averaging around 90K to 100K, with a slight dip to 85K in the last week of June. The app maintained a strong user base, with weekly active users peaking at nearly 4M in mid-June before dropping to about 3.6M at the end of the quarter.
WeightWatchers Program experienced consistent weekly revenue, hovering around $850K to $960K, with a peak of $961K in mid-June. Downloads remained stable, generally within the range of 10K to 13K per week. Weekly active users showed a slight decline from around 171K in early May to approximately 140K by the end of June.
Peloton: Fitness & Workouts demonstrated a significant increase in weekly revenue, starting at $537K at the end of March and peaking at $933K in late April. By the end of June, revenue stabilized around $882K. Downloads saw a notable rise in mid-April, reaching 23K, before settling at around 17K to 26K towards the end of the quarter. Active users showed steady growth, peaking at 347K in mid-April and ending the quarter with approximately 312K.
Fitbit: Health & Fitness had a varied performance in weekly revenue, starting at $718K at the end of March, dipping to $476K in mid-April, and spiking to $1.28M in late June. Downloads were relatively stable, averaging around 32K to 47K per week. Active users remained consistent, hovering around 2M throughout the quarter.
onX Hunt: GPS Hunting Maps experienced a decline in weekly revenue from $854K at the end of March to $521K by the end of June. Downloads showed a downward trend, starting at 16K in late March and dropping to around 8K to 9K by the end of the quarter. Active users also saw a decrease, from 89K at the end of March to around 70K by the end of June.
These insights into the performance of the top 5 fitness and weight loss apps on iOS in the US during Q2 2022 highlight the dynamic nature of the app market. For more detailed insights and data, visit Sensor Tower.
